Advanced Selling Strategies - Brian Tracy - Audio Book CD
Brand New : 2 Audio CDs
You’re a sales professional. It’s what you were meant be. Selling is in your blood.
You know how critical it is to stay at least one step ahead of your customers, your competition, and the changing circumstances of these challenging business times.
Seldom if ever do you doubt your ability to overcome obstacles that stand in your way. You know how to take advantage of emerging trends; you can master any technique that can give you an edge. Your goal is to always stay at the top of your game.
But to keep moving ahead, it helps to have a coach, a mentor, a knowledgeable, reliable source of new sales information. You need a practical, visionary guide — someone who’s been there, who knows where the sales field is today and where it is going. You need, quite simply, an advanced course in selling taught by a master of the trade.
And that’s exactly what you have in Brian Tracy’s Advanced Selling Techniques.
Following up on his phenomenal best-selling audiocassette program, The Psychology of Selling, Brian Tracy’s Advanced Selling Techniques is a powerhouse advanced selling program for seasoned sales professionals.
As invaluable and accessible as its groundbreaking predecessor, this audio seminar, based on detailed research and real-life experience, is aimed at selling any product in today’s ever more complex marketplace.
Learn the critical issues involved in selling to professional buyers in large organizations. Understand how to make prospecting easier and more effective. Become the preferred vendor of your product or service.
Let renowned sales master Brian Tracy also teach you why:
* Traditional selling techniques don’t work anymore
* Positioning is the key to success in selling
* Motivation to buy has changed with business customers today
* People buy solutions, not problems
* Information gathering is an investment with a high return
* Power determines purchases
* Education, skills, and experience mean sales
As good as you are now, you can always be better... especially with a brilliant mentor showing you the way. Brian Tracy’s Advanced Selling Techniques is your key to immediately increased sales and even more spectacular selling success — your guarantee of staying one step ahead.
Designed for the experienced professional who wants to earn more money, Brian Tracy's Advanced Selling Techniques will refine your strategies for today's customers and markets.
• Develop the self-image to give you the edge in every sales situation
• Concentrate on the customer's emotional factors to ensure better sales
results
• Identify your customer's most pressing concerns and position your product
or service to fill those needs
"If you don’t set
goals for yourself, you are doomed to work to achieve the goals of someone
else."
-Brian Tracy
About the Author Brian Tracy
Brian Tracy is one of America's leading authorities on the development of human potential and personal effectiveness. He's a dynamic and entertaining speaker with a wonderful ability to inform and inspire seminar audiences toward peak performance and high levels of achievement. Brian Tracy addresses more than 400,000 men and women each year on the subjects of personal and professional development, including the executives and staff of IBM, Arthur Andersen, McDonnell Douglas, and The Million Dollar Round Table. His exciting talks and seminars on leadership, sales management, and personal effectiveness bring about immediate changes and long-term results.
Brian Tracy has a B. Comm., and a M.A., and is the Chairman of Brian Tracy International, a human resource company based in San Diego, California, with affiliates throughout America and in 31 other countries worldwide. Prior to founding Brian Tracy International, Brian was the Chief Operating Officer of a development company with 5 million in assets and million in annual sales. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution, and management consulting. He has conducted high-level consulting assignments with several billion-dollar-plus corporations in strategic planning and organizational development.
Brian Tracy has produced more than 300 different audio and video learning programs covering the entire spectrum of human and corporate performance. These programs, researched and developed for more than 25 years, are some of the most effective learning tools in the world.
Brian Tracy has traveled and worked in over 80 countries on six continents, and, he speaks four languages. He is an avid reader in management, psychology, economics, metaphysics, and history, and he brings a unique perspective and style to his talks. He has the remarkable ability to capture and hold audience attention with a fast-moving combination of stories, examples, humor and concrete, practical ideas that get results-fast. Brian Tracy is the author/narrator of countless bestselling audiocassette programs, including: The Psychology of Achievement, Breaking the Success Barrier, The Psychology of Selling, Peak Performance Woman, Million Dollar Habits, The Science of Self-Confidence, Thinking Big, and How to Master Your Time. Brian is the author of Maximum Achievement and Advanced Selling Strategies, published by Simon & Schuster and The 100 Absolutely Unbreakable Laws of Business Success published by Berrett Koehler.
Brian Tracy has authored and record following programs for Nightingale-Conant: The Ultimate Goals Program, The Psychology of Achievement, Personal Time Management, The Science of Self-Confidence, The Psychology of Success, The Psychology of Selling, Getting Rich in America, 24 Techniques to Close the Sale, The Ten Keys to Personal Power, How to Master Your Time. Action Strategies for Personal Achievement, Breaking the Success Barrier, Advanced Selling Techniques, Million Dollar Habits, and The Luck Factor. |
